California AG announces measures to track, prosecute price gouging
California Attorney General Rob Bonta said his department has opened multiple active investigations into price gouging reports. They’ve also created a new Department of Justice disaster relief task force that’s dedicated to investigating and prosecuting price gouging and other crimes targeting disaster victims, he said.
"Folks across the region are being preyed upon by greedy businesses and landlords, scam artists and predatory buyers looking to make a quick buck off their pain," Bonta said. "They are seeking to re-victimize the victims of the fires to exploit them in their vulnerable state."
"These predators are looking at the disaster with dollar signs in their eyes instead of kindness in their hearts. And that is unconscionable. It is despicable, it is disgusting, it is sick, and it's unacceptable. And most importantly, it is illegal," he said.
Price gouging is punishable by one year in prison and a $10,000 criminal fine per instance, as well as a civil liability up to $2,500 per violation, he said.

"We will hold you to account, be it landlords, short-term rentals or hotels price gouging evacuees, or predatory buyers swooping in with low ball property offers. Whether it be scams or looting, you can be sure we will hold you accountable," Bonta said. "Don't think we're bluffing and try to call it -- you will regret it."
-ABC News’ Lissette Rodriguez








